RSS

Category Archives: Crime Writers of Canada

Lessons learned from book promotion

CWC mystery writers, students, and a teacher at Richmond Green library, Richmond Hill, Ontario, Canada

Two situations in the past couple of weeks have taught me a valuable lesson. And helped me decide where to give and how much to give.

As a somewhat senior published author (and I’m NOT referring to age here) with four books published (including one co-authored with another author and published by a different publisher than for my Beyond mysteries), I am often asked for advice on writing and publishing. Most authors in a similar position do run into this. And most of us are glad to help other authors with suggestions and the like.

But sometimes it gets frustrating. There may be too many novice authors coming at you at once and you are having difficulty finding time to do your own writing and book promo. Sometimes these authors are too persistent and  your resent it.

A wonderful experience with four other Crime Writers of Canada authors – Nanci M. Pattenden, Rosemary McCracken, Mel Bradshaw, and Cynthia St-Pierre, Aprl 23 at the Richmond Green Library in Richmond Hill, Ontario, helped me put it all in perspective. You see, most of our audience consisted of students from a couple of local high schools. These students were taking a Writing Craft Course there and they wanted to write and learn more about writing. Part of uor panel presentation – after the usual why, what and how we write and q and a, we  five provided feedback on the first sentence of a story submitted by some of the students. The idea was originally from Mel, and Rosemary and I fine-tuned it. I provided the box for the students to place (anonymously) their submissions.

But it was one student whom I interviewed after the presentation for a story I was writing for CWC Crime Time e-newsletter, that set the proverbial light bulb flashing in my head. The student isn’t yet in high school – she is in grade 8 and already a growing concern in the writing talent and writing perspective areas. She is the blond young lady peaking out from behind my left in the photo.

Contrast her with what I have come to refer to as the persistent pest I was introduced on by a mutual friend on one of my social media locations. This fellow is around my age and just self-published a book. He wanted to chat about writing and the like.

That word “chat” should have raised alarms, but it didn’t, except for me to suggest we could talk about marketing books. I set a time and day for a phone conversation, but unfortunately had to postpone because of all my book promotions commitments and doing the dreaded Income Tax returns (which are due April 30 in Canada). In an email I gave him a few suggestions he could follow if he wished. I also  suggested he go to one of the CWC events I was participating in (not the Richmond Hill library one), which he did and we talked a bit after the event. But I told  him I would be busy and not available until after May 5 and we could meet for coffee to talk after that.

Then he started emailing me with what-do-I-do questions on his follow-ups to my suggestions. Did he not read the memo correctly? So, I ignored him. I had other priorities until after May 5.

It was my experience with the students that set me straight – who to help when and remembering I am doing it for free. And when to start charging a consulting fee. Certainly I am willing to help student writers of all ages and no fees certainly for the grade school and high school ones. Certainly at public presentations or with writing groups a their meetings, groups of writer in coffee shops and pubs. Certainly when teaching workshops and courses. And of course, if anyone does want to hire me as a writing consultant in some way (and that has been done) I get paid for it.

But outside of the above parameters I have to draw some lines – especially if the one asking turns into a persistent pest.

So,  I will not meet him for coffee to chat. If that sounds harsh, that will save us both some time – he has a distance to travel to meet me. I am not leaving him in the lurch though. I did promise to talk to him and I try to keep my promises. He will be given 30 minutes of my time on the phone to answer his questions and after that I start charging my hourly rate – and I do not break up an hour – so  if it goes for 20 minutes or 50 minutes over the 30 minutes free time – it is one hour. Of course I will tell him ahead of time when he emails next week and suggest he pick one area he wants to discuss because he is all over the map with the chat about writing.

 I don’t like being pestered and pushed.

Fortunately, most writers are more considerate.

So, there is a lesson in here for both us senior authors and novice authors. Our time is valuable and we should be considerate of that with the other person.

And why after May 5?

Because on Saturday,  May 5, from 12 noon to 3 p.m. I am doing my first solo book signing at a bookstore – Coles Bookstore in The Beach area of Toronto, Ontario, Canada. And I am looking forward to it and am grateful to the bookstore’ manager for letting me do this. I need to focus on doing a good job here. And having some fun, too.

 

Click on the book cover above and it wlll take you online to  my books at Indigo Books online. Coles is part of the Indigo bookstore chain.

Cheers.

Sharon A. Crawford

Advertisements
 

Tags: , , , , , , , , ,

The rocky road of book promo

Sharon at CWC Arthur Ellis short list Marilyn Kay photo

The aftermath of getting Beyond Faith published has been nothing close to easy, especially in the book promo department. Don’t get me wrong. I love doing book promo and I realize it all takes time and some of it will get put temporarily in Pending. But …

Well, let’s say that all did not go well for me…and apparently some other authors had the same problem – at the CWC Arthur Ellis Awards. Even CWC itself ran into a few snags – but Elizabeth Duncan who organized it with the Indigo Bookstore venue, fixed them very well. For example, the main guest who was to announce the authors shortlisted for the Arthur Ellis awards was ill and couldn’t make it. Elizabeth had some of the mini-presenters – one per category – go up to the podium, open the envelope(s) and read out the shortlisters. It was such a great choice and maybe could be done in future years.

The venue was good, a little oasis set up for the event surrounded by shelves and shelves of books. What more could an author want? Well, maybe spring weather outside.

Everybody’s presentation went very well and was interesting – much more interesting than eight authors reading excerpts from their books, one right after the other. We had to talk about our books in whatever way we wished. I chose not to do a Dana Bowman skit, but the nosy Private Investigator had apparently jumped out of Beyond Faith a a busy subway transfer station enroute to the bookstore and was lost in the rush-hour crowd. But Dana is not stupid and I knew she would show up. After thanking CWC for arranging the event, I went into my presentation – holding up a photo of Dana Bowman and asking “Have you seen this woman? She is….” After the escaping-the-book business I segued into a bit about what the book  is about from the viewpoint of what Dana and her twin PI investigating brother Bast Overture have to contend with. As I neared the finish, I thought I saw Dana darting between the bookshelves, said so, thanked the audience, grabbed Beyond Faith and Dana’s photo, chasing towards the books. A few seconds later when I showed up at the back of the audience, Elizabeth from the front asked, “Did you find her?”

“Yes,” I answered. “She’s back in the book.”

So, what was wrong with this picture? Both Beyond Blood and Beyond Faith, hadn’t arrived at the bookstore and it’s all the distributor’s – Ingram Sparks – fault. First because of all the nonsense with BF not able o be ordered in the Indigo chain stores, yet available for online orders  – which had to be fixed twice and also as the bookstore manager told  me “sometimes it takes six weeks for books to arrive from Ingram.” But the manager had contacted me beforehand about BF’s not arriving yet and we arranged I would bring in three copies for show and sell that evening, and any left could also be left in the store afterwards to go through usual ln-store selling procedure. When the shipment from the distributor arrived, I could come in to get three copies back from that.

But what happened to Beyond Blood? There were no issues with ordering it in – at least as far as availability was concerned. It has to be Ingram’s tardiness, although another store in the chain had already ordered in copies of Beyond Blood for another event with me and those copies arrived in two weeks time.

And I found out some other authors had the same problem – their books didn’t arrive on time either. No idea if their publisher uses the same distributor.

I know this has happened before to authors, but it is frustrating to an author, especially as I didn’t know about Beyond Blood.

Still, it was a great event.

And there is another CWC one Monday, April 23 in the Richmond Green Library in Richmond Hill, Ontario. Five of us crime novelists are on a “crime” panel there. Here are the highlights.

Crime Writers at RG Panel

If you’re are in the Greater Toronto Area, why not drop in? It’s free and an interesting time is guaranteed.

And our books will be there – we five are bringing copies from our own stashes.

Cheers.

Sharon A. Crawford

all

 

Tags: , , , , , , , ,

The Beyond gang head for Word on the Street Sunday

Dana Bowman PI from Beyond Faith and Beyond Blood

Dana Bowman PI from Beyond Faith and Beyond Blood

It’s official – Sharon A. Crawford and Dana Bowman will be at Word on the Street – the big annual book an magazine at Toronto’s Harbourfront Centre. Still up in the air is if Dana will be kept inside the covers of Beyond Blood or if Sharon will let her out. Sharon is set to appear at the Crime Writers of Canada booth from 2 p.m. to 3 p.m. in the company of four other crime authors. All will have copies of their books to sell, but also to talk about Crime Writers of Canada.

Dana will need a briefing if she is to do some of this. And Dana likes to follow her own ideas. She is a private investigator after all. But Sharon is a former journalist and she also like to stick her nose into things.

The other appearance is one author and one other volunteer for Sisters in Crime Toronto’s booth from 4 p.m. to 5 p.m. – perhaps more to Dana’s liking to appear here.

That will have to be sorted out on Sunday. For now, let’s talk a bit about Word on the Street, CWC and SinC Toronto.

Sharon here….

I’ve been going to Word on the Street almost since it started in 1990. The first few years the location was Queen Street West from Spadina to Bathurst St. – not a particularly long stretch. But it sure seemed like it if you wanted to go to a specific booth at one end and another one at the other end, particularly if you were on a time-line to get to a workshop or reading or signing in a particular tent. The booths lined up in the street on both sides, plus the crowds moving through, made it difficult. And the availability of washrooms was limited to coffee shops and restaurants with long lineups – unless you wanted to use the portable toilets.

Fast forward to September 2007 and WOTS was now being held at Queens Park – no not in the legislature building or other Ontario Government buildings, but in an actual park, a circular park with booths positioned all along the east and west walkways and at the front and bottom. You could cut across the park to get to bootha on the other side – or walk along the circular walkway. Some tents were in the actual park. The setting was very relaxed and yes, there were portable toilets but also washrooms in nearby Victoria College on the University of Toronto campus. The college also held their annual book sale the same day, so it was a big day for books – the print kind.

At the 2007 WOTS I did my first appearance in a tent talking about freelance writing – interviewing techniques and the like. I was also running a course (in my house no less) a couple of weeks after and this WOTS talk was a great opportunity to get participants for that. It was also a lot of fun as I called people up from the audience to be the interviewee while I played interviewer for role playing. And my son and his then girlfriend, dropped in to watch the proceedings.

In future WOTS at Queens Park, I appeared at the Crime Writers Canada booths to promote and sell the Beyond books. One year the CWC booth was facing the sidewalk instead of the street, so it attracted less people. The location had some personal history with me. The CWC booth faced the Ontario government building where i had my first job at age 18 and 19 when I was a secretary (in another life, of course).

This Sunday, September 24, WOTS is in its third year in its third location- Harboufront Centre on Queens Quay West on Toronto’s waterfront. I have mixed feelings about it. On the plus side you are on the waterfront and the events are outside and some indoors. Some areas seem a bit crowded and the first year I was there, the SinC booth was at the end side of a long group of tables of various organizations. To get to the SinC spot you had to go in at the other end. At that end one of the poetry societies held were readings. The poet stood on the table and performed his or her poetry.

We’ll see how it goes this year and what Dana does and says if she doesn’t stay between the book covers.

Beyond Faith won’t be there – it’s still at the printers. But the flyers for the book launch will be and so will copies of Beyond Blood and Beyond the Tripping Point.

Maybe I’ll see you there. Look for one or both of us – Dana’s photo is at the top and mine is below here.

Cheers.

Sharon A. Crawford

and

Dana Bowman

 

Sharon A. Crawford author of the Beyond books

 

 

Tags: , , , , , , , , , ,

Crime (Writing) not dead in Canada

Sharon A. Crawford mugshot

The title might be an oxymoron, but to rephrase it – dead people populate crime fiction and non fiction, but the genre and all its books are popular and prolific in Canada. The annual Arthur Ellis Awards banquet held annually by Crime Writers of Canada proves that.

We packed them in last evening in the great hall of The Arts and Letters Club in downtown Toronto. We ate, drank, chatted, and then the awards were presented. Unlike the Oscars and the like awards presentation aren’t drawn out, boring, and exaggerated. A bookseller did the duties of handing envelopes and award statuettes, the CWC president spoke briefly at the beginning and then called each presenter in turn. The presenter read the authors shortlisted and then named the winner (and no Oscar wrong name fiasco). The winner, if present, came up on stage, did their thank you and then posed for a few seconds for a photo with their presenter.

The latter got a bit funny when the CWC member taking photographs – Rick Blechta won the  Lou Alin Award for Best Novella. But Cathy Ace, the CWC president stepped up to the camera and took the photo.

There was also some humour from all and the winners’ thank yous were interesting and diverse.

Donna Morrisey won for best novel. And no, I’m not going to list all the winners. You can check that out at the Crime Writers of Canada website.You will also see what the award statute looks like. But you won’t be able to make its hands and feet work. One of the winners showed us how at the banquet Can’t do that with an Oscar. I am also not putting a graphic of Arthur at the top for copyright reasons, so you have to contend with my mug. At least I was there.

And for avid crime readers – no matter where you live – you can receive a quarterly electronic copy of Cool Canadian Crime which lists their members newest books coming out. Just scroll down the page to “Books”. Warning, commercial – sort of here – my newest Beyond mystery Beyond Faith comes out this fall, so if I remember to send out the info in time, it should be listed in Cool Canadian Crime later this year.

And when you check out CWC home page, you get a selection of new books releases by members floating across the screen. Check out the bios for what we all do between the book covers. Murder and mayhem and much more.

And we can get away with crime (between the book covers).

Cheers.

Sharon A. Crawford

 

 

Tags: , , , , , ,

 
%d bloggers like this: