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Category Archives: Book Promotion

Preparing for a Virtual Book Launch

I’m sitting before my laptop, trying to stare at my moving face image before me. At the same time I am rattling pages in front of my nose and stumbling through a short reading from my memoir The Enemies Within Us.

Thank somebody-or-other this is just a “dress” rehearsal. I used to be a good reader and could usually read right from my books. Only when I knew I would be in a place with dim lighting would I print out copies of my reading material beforehand. All that was before I went blind in one eye a couple of years ago. Now I sometimes seem to put my nose right up to what I’m reading. Not that the nose can see.

My other eye is still normal, if you can call some nearsightedness normal. But better than being blind. So, I shake, rattle and nearly roll the printed out pages which are still not big enough.

They were printed out from the final pdf copy which my publisher sent me for book reviews, etc. But having only a reading pdf program I can’t enlarge it. My publisher has also noticed this rattling and stumbling and includes it in his summary of watching the recorded version of our dress rehearsal. But I am not angry at him and I am not angry at myself. If anything, I am angry at the cause of my blindness.

But one must carry on – something I believe in. I email my publisher for the final edited Word copy of my manuscript, which he promptly sends me. That can be enlarged. Once that is done I have to figure out how to place the pages so they don’t rattle and I can view them and read like the pro I am supposed to be. Even if I have to masking tape it to my laptop and onto my desk – not too far because I don’t want my mug looking off into the distance or off to the side. At least we have one more rehearsal.

Meantime my publisher has posted the Invitation details for my book launch on the Blue Denim Press Facebook page and shared it with his FB friends, which includes me, so I get the notification to my author FB page and somehow (don’t ask how; he’s the technical expert, not me) moved it to my Events. From there I share it with all my Facebook friends and family I haven’t emailed an invitation. Yup, still doing email notifications. Both are bringing yeses to attend or interested in attending. Still lots more I haven’t heard from…yet. Then I remember when we did in- person book launches for my Beyond mystery series, when we lived in safe times (What were those? Anybody remember?), some people didn’t bother to RSVP. They just showed up. So hope this happens this time. I’ve also sent out invitations through Classmates.com and am posting the event on my social media and it is already bulletined on my website. And one invited guest started a thread in her Linked In group asking for comments from authors who have done virtual book launches and what it involves. Of course, I started the thread, including thanking her.

And for those interested, here is the invitation to my virtual book launch.

Virtual Launch of The Enemies Within Us – a Memoir by Sharon A. Crawford

Hosted by Blue Denim Press

You are invited to my virtual book launch of The Enemies Within Us – a Memoir

Date and Time: Tuesday, November 24, 2020 from 7 p.m. EST to 8 p.m. EST.

Where: Blue Denim Press (my publisher) Facebook page  

Online Event http://facebook.com/blue.d.press/ Join Event 

The URL to get to my virtual launch at that time and date is the Blue Denim Press Facebook page link above. If you click on the Join Event Link above it will redirect you to that Facebook page. If you are not on Facebook, you won’t be able to get in. However, the launch will be videotaped and posted on Youtube. When it is on Youtube I will post the link on my website as well as on my social media, including here.

Sharon A. Crawford’s memoir is a powerful, sometimes humorous, account of a young girl’s lessons learned from difficult teachers – bullying, betrayal, and cancer. Set in 1950s/1960s Toronto

Website: https://samcraw.com/

memoir website page https://samcraw.com/the-enemy-within-us-a-memoir/

Hope to see some of you at my book launch.

Cheers.

Sharon

 

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Book Promo in Pandemic Times

I’m finding it both interesting and challenging marketing my new book The Enemies Within Us – a Memoir. We live in uncertain and unsettled times with this COVID-19 business. Not only do we worry about getting the virus, but we have had our lifestyles turned topsy-turvy. Not something we asked for, but I guess we have to make the best of it. And that requires being creative.

Which is something I am learning to do for promoting my memoir. In person presentations, readings and book launches are now gone. I now have a very extensive market plan which is open to changes and additions. I check it daily and make a note i when I have done something on my list, and then save it yet again.

Some of you may notice that I have increased my presence on Facebook, both my Facebook timeline and its attached author page. That increase is all about my book, which includes (and will include more) small excerpts from my memoir. I will also be posting more about the actual writing of memoir as I have taught workshops in that for 10 years. I know that has generated some book sales from what my publisher told me about numbers sold through Amazon. Not a huge number, but the book has only been out for two weeks.

I am also selling books via Canada Post – for those who live in Canada.

But perhaps the wackiest way I’m selling books is from my veranda. Let me re-phrase that. Some of that comes from my emails to friends and they come by to pick up the book by appointment (read, when it works for them and me).

My unofficial greeter on my veranda

So there comes the buyer up the veranda steps, past my unofficial greeter, money in an envelope dangling from the hand, and a mask on the face. He or she knocks on my front door and then steps back. Inside, I put on my mask and a jacket if needed, and with signed book copy in hand, step outside. We do a short greeting and the buyer hands me the envelope (still dangling from her fingertips), and I do the same with the book. We make comments about wishing we could do a proper visit/chat, but say “when this pandemic is over.” One buyer, also a friend, and I had decided via email we could do a short social distancing chat, but the rain began falling as soon as she stepped out of her car. On another occasion a month ago, this friend did stop by (pre-arranged) to pick up some flower seeds from my garden. The seeds were in a sealed envelope. We actually had a chat, 6 feet (2 metres) apart in my driveway. It wasn’t raining then.

Those are some examples of the new norm.

The other big change is going virtual – beyond the usual Facebook postings, the blog postings, Goodreads, Amazon, and the website. I’m talking about Zoom. Zoom has opened the door to us authors to promote our books. It is even how my writers group, The East End Writers’ Group, now meets. And yes, I have held up my book there and did a one minute elevator pitch. Ditto for another organization I belong to for its Literature group.

I am also getting bold in approaching newspapers, book buyers, etc. (via email). for book reviews. It has garnished (so far) one wonderful review and five stars on Amazon.ca.

And then there is my publisher, Blue Denim Press. Shane there has been very helpful and promo pro-active. He is helping me with my virtual book launch next month (November 17 – more on that closer to the date). He is doing more as he (well Blue Denim Press) is launching my book. We have had one Zoom meeting to go over what has to be done and how it will work. And he then emailed me the list of what we each do.

Preparing for a virtual book launch is much more work than an in-person book launch. With the latter, the publisher set the date (checking with the author to make sure she is available then and not doing promo elsewhere, for example. If it is a dentist’s appointment, she can cancel that). Then you email your invitations, distribute and post copies of the book launch flyer from your publisher, prepare what you are going to read and anything else like a skit, and show up early for the launch. And once there, meet, greet, and read.

Sharon A. Crawford reads from her Beyond series

But a virtual book launch has the potential for many more guests from all over the world.

And here are some online book links for The Enemies Within Us – a Memoir

Amazon

Chapters/IndigO

I’ll leave you with a saying that all of us writers need to follow – in writing and marketing our writing, be it books, short stories or memoir.

Nothing ventured, nothing gained, which dates back to Chaucer in 1374.

How have you ventured with your writing? Did you have to push yourself to do so?

Cheers.

Sharon A. Crawford

 

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Return to blogging with a new book

“Your dad has cancer.” That’s the beginning of my new book. And it has arrived.

If some of you thought I had dropped off the face of the earth, I can’t really blame you. It has been a couple of months, not just the usual couple of weeks since this author appeared on her author blog. Not COVID-19 (not yet, anyway, and hopefully never), but I have been busy. Yes, some with client work, some with my garden,  some with moderating twice-a-month Zoom meetings of my East End Writers’ Group, and spending these COVID-19 times chatting weekly with my son on Zoom. Somewhere in there I was rewriting and rewriting another book to meet my publisher’s deadline. And I did. But there is something different here. My new book is not another in the Beyond mystery series (although I have been working on the fourth Beyond book).

Drum roll here: MY NEW BOOK IS A MEMOIR. After 18 years of on-and-off writing, through several versions with several different content, it is done. And it is about time. I’ve been teaching memoir writing workshops for 10 years, so now the teacher has to put her pen where her mouth is  – or something like that.

So, folks,  meet meet me from age four to 22  in my memoir THE ENEMIES WITHIN US.

Oh, oh. PI Dana Bowman, who is not in my memoir, is insisting she step in now. She wants to introduce the new book. She is already doing that elsewhere, Give someone an inch and they will take a mile. And don’t ask me to put that in metric. When I was a child we measured in feet and inches, not centimetres and metres. Okay, over to you Dana.

PI Dana Bowman from the Beyond mystery series

 

Sharon wrote a memoir about her childhood  way way back in the 1950s and 1960s. Unlike me with my fraternal brother, Bast, she was an only child, her parents were what she calls “elderly,” She won’t tell you this, but the book’s title wasn’t the first. She went through many titles and finally her publisher, Shane, at Blue Denim Press  came up with

THE ENEMIES WITHIN US  – a Memoir

And here it is…

Another drum roll please.

 

 

 

Okay, back to you Sharon.

About time. Dana eluded to some of the memoir’s content. Perhaps the best way to summarize what the book is about is to post the synopsis on the back cover of the book.

“Your dad has cancer.” Ten-year-old Sharon hears these words. Not from her parents. They lied. Set mainly in 1950s and 1960s Toronto, this  is Sharon’s story before and after Daddy’s dirty little secret surfaces. Before, she is Princess to her elderly father’s King. He protects her, a shy only child, from best friend, The Bully. Sharon also deals with a bullying nun at school. She distracts herself playing baseball and piano, riding the rails with Mom and railway timekeeper Daddy, and visiting eccentric Detroit and rural Ontario relatives. After learning the truth, Sharon withdraws from Daddy. At 13, she teaches Mom to play the piano. Then Daddy gets sick again, and again…and dies.

Sharon A. Crawford’s memoir is a powerful, sometimes humorous, account of a young girl’s lessons learned from difficult teachers – bullying, betrayal, and cancer.

In future blog posts I will quote here and there – sometimes – from the content, but I also will ask questions (and give a few tips) about memoir writing. Here’s a question to start you off,

Who reading this is also writing a memoir or has written a memoir? What is the memoir about (briefly)?

Okay, that was two questions. I’m a writer, not a mathematician.

The books’ arrival I alluded to at the beginning are my author’s copies, which this time the publisher sent directly from the distributor to me. Yes, we authors get our own copies, but at half price. The traditional reason for author copies is for us to sell them at readings, festivals, presentations, etc. we attend but the venue is not in a bookstore or the publisher isn’t there to sell the books.  Or we want to give complimentary copies, for example to people who helped us with research, media book reviewers, etc.  In these COVID-19 days in-person presentations, etc. are on hold. But hopefully sometime in the first part of 2021, things will change for the better. So why the author’s copies? Because some of them will go with my virtual book launch in November, which will have a bookstore (as in bricks and mortars) involved, although anyone will be able to purchase The Enemies Within Us at

Amazon and Chapters/Indigo online. Book sales there go live October 1, but pre-orders of the e-versions are available. Amazon also has the print version for pre-order.

And some of those complimentary copies, and I suspect a few books sold, wiLL go out to the buyer via Canada Post  – for those who want to get their book directly from the author (i.e., a signed copy). Hey, these are different times and we authors, like everybody else, have to adjust.

 I’ll leave you with a sample of one of the photographs from my childhood. It shows Daddy, Mom and I on the veranda of the house I grew up in. In my memoir, I sometimes refer to the house as “139.”

Cheers.

Sharon A. Crawford

 

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Get creative promoting your book

Sharon reads from Beyond the Tripping Point

Author readings have been standard for authors to promote their books, but they can be boring. The operative word here is “can” which means you can turn your author reading into something different, something individual. Below are a few twists (and turns) I’ve tried.

1. Have the main character in your book dominate your reading. My main character in my Beyond mystery books is PI Dana  Bowman and I’ve made her into a real person (well, almost, although she thinks she is real). I have created an antagonism between Dana and me. Part of this antagonism is who wrote Beyond Faith – Dana or me? So I delve into that when I read.

2. Dana has a tendency to crash my readings. She hides at the back of the room or just outside the door of the room or in the case of a bookstore, behind a bookshelf. I warn my reading audience about her, including holding up an enlarged coloured photo of her,  and at the end, pretend to see her poking her nosey nose (well, she is a Private Investigator) at the back of the room, so I abruptly end my reading and go chase her.

Dana Bowman from the Beyond mystery series.

3. Read with another author – literally. You read from each other’s fiction and take the part of the main characters in the excerpts read. I’ve done this with literary author (nothing like mixing up the fiction genres), Michael Dyet and his short story collection  Hunting Muskie. We pick a theme and pick passages from there. With his short stories the passage has two characters. With Beyond Faith, sometimes more. And to make it interesting, Michael sometimes takes Dana’s part so I can read her seven-year old son, David’s part. And it works.

Michael and Sharon – Muskie and Murder presentation. Shane Joseph photo.

4. Use humour. Do skits with another author using two or more characters in your novels and expand what is going on in one novel into a comedy skit. Michael wrote a skit for us where Dana became the PI (instead of the cop  in one of Michael’s short stories in the collection. And when the two met, it did not go well to the point of being ludicrous. In another skit with prolific literary author Shane Joseph, I wrote a skit where Dana seeks out one of his book’s characters (George in the novel In the Shadow of the Conquistador) to find a possible relative of Sharon’s – Shane had one of his character’s last names the same last name as Sharon’s maiden name – without knowing this when he wrote the book). The skit turned into a free-for-all, especially when the Blue Denim Publisher arrived on the scene to scold the feuding characters. Shane played two roles, but the skit worked.

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5. I’ve had Dana appear instead of me to promote Beyond Faith. Below she is with a bunch of other mystery authors from Crime Writers of Canada at an annual Ontario Library Association annual convention in downtown Toronto.

 

6. And you can take your author PR beyond readings to appear on panels, which I have done many times. I also host an online interview show Crime Beat Confidential on thatchannel.com where I interview people involved in some way with crime and mystery. Dana starts the show off, doing her usual Dana – dissing me and claiming she wrote Beyond Faith. But she also mentions the show’s guest and when it was a real life private investigator, she interviewed her for part of the show. Usually I do all the interviewing.

A link to the PI guest episode of Crime Beat Confidential is here.

And all this is a lead in to my Author Reading as part of a round of 11 Toronto Sisters in Crime reading each briefly reading a short excerpt from their published fiction. I will be focusing on a theme in my short passage and that’s all I’ll say. Except to add the details for these readings. So, if you are in the Toronto, Ontario, Canada area Thursday, January 16, 2020, here are the details.

Date and Time: Thursday, January 16, 2020, 7 p.m. to 9 p.m.

Location: Northern District Library, 40 Orchard View Blvd., Room 200, Toronto, Ontario, Canada.

Maybe I’ll see you there.

If not, maybe you can get some ideas from what I do to enhance author readings for your own author readings. Happy readng.

Cheers.

Sharon A. Crawford

Author of the Beyond mystery series.

 

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Beyond Gang and Books at new places

Pi Dana Bowman holds Beyond novels

PI Dana Bowman and the rest of the Beyond books’ gang are showing up at a few new places, not  mentioned in a recent post.

I am one of several writers reading at the Wallace Gastropub in Toronto, Sunday, November 24.  We are all graduates of Brian Henry’s writing classes and he is letting us strut our writing stuff. I will be reading from Beyond Faith, my latest Beyond mystery novel. The big question is: will PI Dana Bowman show up and create a scene? Not if I can help it. I plan to read an excerpt that shuts her up – at least temporarily. We will start with  lunch at 12 noon, followed by the readings. All are welcome, including your friends, foes and family.

A few words about Brian Henry. I have attended several of his writing workshops over the years – including some in Newmarket, Ontario when I lived in Aurora, Ontario near Newmarket. And my East End Writers’ Group sponsored some of his workshops when they were held upstairs at The World’s Biggest Bookstore, before it was torn down to build a codo. Brian has a unique workshop presentation – he actually gets you writing for the first half of the day’s workshop – including during lunch. After lunch there is some writing feedback and a guest connected to the workshop’s content. For example, if it is about how to market and pitch your manuscripts, the guest speaker is a literary agent.More info on Brian’s Quick Brown Fox blog

Location: The Wallace Gastropub, 1954 Yonge Street (near the Davisville subway station), Toronto, Ontario

Date and Time: Sunday, November 24, 2019, 12 noon to 4 p.m.

Sharon reads from Beyond the Tripping Point

My Beyond books are now available at Walmart online. Here’s the link for the two novels:

Beyond Blood here

Beyond Faith here

And for the Short story collection Beyond the Tripping Point here

And last, but not least, another episode of Crime Beat Confidential will be taped shortly. I will be interviewing a very prolific and interesting author. Stay tuned.

Cheers.

Sharon A, Crawford

Author of the  Beyond mystery  books.

Beyond Book No. 1 – the short story collection

Dana is holding copies of the other two Beyond  books at the beginning of this post.

 

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New Beyond appearances for Sharon A. Crawford

I haven’t disappeared – being kept busy with current and upcoming appearances and writing. More on both in future posts which starting this week will be at least every two weeks.

For now, I have a couple of links for you to see the mystery mayhem I am currently creating and those in the works.

There is a Gigs and Blog Tours Page connected to this blog and I keep it update with what I’m up to in all things mystery and mystery writing. That includes PI Dana Bowman. The link to this page is here. Pay attention to the December 3 event with four other Crime Writers of Canada authors. We deal with Toronto the Good? or maybe that should be Toronto the Foul?

And Episode 6 of my TV show, Crime Beat Confidential was taped this week on thatchannel.com. It is currently being edited. This current show has both Pi Dana and I hosting, but I do the actual guest interview – if you can call it that when two mystery reading addicts who are also former journalists get together and talk about crime and crime books.  The Youtube link to the five previous episode is here.

Below, PI Dana Bowman does her Introduction at the show’s beginning.

 

Cheers.

Sharon

 

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Sharon and Dana at Word on the Street

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It’s PI Dana Bowman here and I’m so excited. The annual Word on the Street Book and Magazine Festival rolls into Toronto this coming weekend. And I’m going to be there at two booths. I am front stage and centre at the Toronto Sisters in Crime Booth and share space at the Crime Writers of Canada booth with authors Lorna Poplak  and what’s her name who says she wrote Beyond Faith and I didn’t. We’ll see about that. This will be my opportunity to set some things straight to everybody who comes by the SINC booth. I can show them parts of Beyond Faith and ask them.

Who wrote the book?

Oh, what’s her name is here. I better scoot.

 

Hey you, Dana Bowman. Get your nosey nose (and the rest of you) back inside Beyond Faith. Oh, hello from the real author of the Beyond mystery books, including Beyond Faith. If you look a the book cover below you will see it doesn’t say “Dana Bowman” as the author, but me, ” Sharon A. Crawford”. Do I try to stick my nose into Dana’s life?

Don’t answer that. Of course, I do, as an author.

The latest Beyond mystery. (2017).

Now, down to business.

Word on the Street (WOTS) appears every year about this time somewhere in downtown Toronto, Canada. For the past few years it has been at Toronto’s Harbourfront Centre by Lake Ontario. And that can give a real meaning to “jump in the lake”..WOTS covers pretty much the gamut of books and magazines; hence its title.And it doesn’t matter if you are publisher, author or reader (or some or all of those); it doesn’t matter if you read only print books or e-books; it doesn’t matter if you write prose or poetry or plays, there is something (or several somethings) for all. Yes, even a kids section. Children’s literature is big business these days, especially Young Adult books. So are romance and mysteries. Whatever you like to read is there. And a word of warning. The festival may be free to get into, but all those books and magazines. You’ll need to bring money and some canvas bags..

Take a gander over to the Toronto Word on the Street 2019 website and browse. You’ll be doing more than just browsing. With all that is going on ast WOTS, you will need to plan your visit down to the last second. But, this time there are events on the Saturday as well.

Dana got one thing right. Two appearances – but for me. She”ll be there inside the books and if I catch her trying to take my place, I’ll…I’ll

Well, maybe I’ll let her out if she sells some books.

Anyway, Dana Bowman (from wherever) and I look forward to meeting you and talking to you at WOTS on Sunday, September 22, 2019. The three Beyond mystery novels   – Beyond the Tripping Point, Beyond Blood and Beyond Faith will also be available to browse and purchase.

Here’ my (er, our) appearance info.

Sisters in Crime Toronto Chapter

Booth #WB5

11 a.m. to 12 noon

 

Crime Writers of Canada

Booth #WB4

Times and Date.

3.30 p.m. to 5 p.m., Sunday, September 22, 2019

Location:

Harbourfront Centre, 235 Queens Quay West, Toronto, Ontario

Please note the whole festival for the Sunday runs from 10 a.m. to 5 p.m.

And let’s hope the weather and public transport co-operate. We don’t want any rain to fall on our “parade”, especially if we are waiting for a bus to get there.

Cheers.

Sharon A. Crawford

Author of the Beyond mysteries.

And PI Dana Bowman, the books’ main character.

 

 

 

 

 

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Book promo in person with a twist May 29

 

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Previously I blogged about using videos to get the word out about your book(s). Now, I’m going to talk about old school – well, only in the sense that it is an in-person presentation. But it is not only a reading or readings. A writer-friend once told me that authors reading more than five minutes can start to bore the audience. I suppose that does hinge on what and how the author is reading.

And this is not a lesson on how to read book excerpts in public. Maybe in another post…

My publisher, Blue Denim Press, has come up with a unique presentation setup that guarantees not to bore the audience. Here’s the blurb for it and below a bit more info.

Small Presses: Guerrilla Book Marketing in the Digital Age

Join the East End Writers’ Group for an evening with the Blue Denim Press Gang. Readings from Shane Joseph’s latest novel, Milltown, and Barb Nobel’s debut short story collection, Edgy People, with a duet by Sharon A. Crawford (Beyond Faith) and Michael Dyet (Hunting Muskie) featuring characters from their books. After a mix, mingle and snack break, join these authors and their publisher in a panel discussion on how the Small Press is filling the void in publishing today.. Hosted by Gail Murray.

I start the whole she-bang off with a short (promise) welcome to all including a brief (really) history of the East End Writers’ Group, then turn it all over to our real host, Gail Murray a poet and travel writer and longtime member of East End Writers’ Group. Gail will introduce each presenter, one by one.

Barb Nobel is up front to read a short funny excerpt from her short story collection Edgy People.

Michael Dyet and I are up next – we get a bit more serious except for one of my reading excerpts which is a bitchy fight between two women in Beyond Faith. Michael and I will be doing something we do in our War Between Genre Fiction and Literary Fiction presentation – taking on the roles of each other’s characters in our excerpts from our books – :”Slipstream,” from Michael’s short story collection Hunting Muskie and my mystery novel Beyond Faith. As with the “War” presentation, Michael gets to read a variety of characters. But we have a switcheroo in here. And there is a dog in my presentation – but he has no speaking parts, but he is there as he is important to our reading’; theme – relationships in families and all the things that they entail.

And no, Michael and I won’t be dressing up as any of our characters. But there are rumours circulating that a character from one of the books by one of us authors will make a surprise appearance.

The fourth author in the presentation, Shane Joseph will be reading from his latest novel (launched this spring) Milltown.

Then we are going to break for what has become a tradition of East End Writers’ Group gatherings – the networking snack break or mix and mingle and eat and perhaps buy some books. (the latter is not at all of our meetings). Hey, writers, readers and most everyone else likes to eat.

After the break, we four authors return to the stage and the table for a panel discussion that will hit on and expand the title of this presentation. Gail Murray will moderate and keep us in line if we get too chatty. There wil also be q and a as we want some audience participation.

And afterwards  – some more chatting with anyone from the audience who hangs around. Books still available for sale then, too.

And clean up and clear out.

And a thank you to the S, Walter Stewart library branch for hosting our East End Writers’ Group meetings and presentations.

Below are the location, time and date details and the covers of the books for the remaining two authors.

Location:

S. Walter Stewart Library branch

170 Memorial Park Ave., Toronto, Ontario, Canada

Time and Date:

6.30 p.m. to 9 p.m., Wednesday, May 29, 2019.

All welcome And did I say that admission is free?

See you there.

Cheers.

Sharon

 

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Using videos to promote your books

Beyond book No. 3

An online presence is crucial for authors to promote their book or books. Posting videos is one way some of us do this, even me who has no clue  how to take videos. Yes, my camera does videos but even with instructions I am video-making challenged – with the techniques. (Note: I focus on improving my still shots with my digital camera and they get posted – not just book promo, but family and friends and my garden).

So, I have had to get creative to get the videos out there. My secret is I let others do the videos in a variety of ways. Here is how videos of me and my books bave gotten out there on the Internet. Hopefully they will give you some ideas.

Doing an Internet TV show

This  one I’ve probably mentioned before. I host Crime Beat Confidential on thatchannel.com which is an Internet TV station based in Toronto. My main Beyond books’ character, PI Dana Bowman opens each show and she even did part of the interview when the guest was a real-life private eye. Here’s the latest episode with guest Lorna Poplak. Dana and I have also guested on Liquid Lunch, hosted by Hugh Reilly on thatchannel.

Guesting on a cable TV show.

A few years ago I guested on a Rogers Cable TV show called Writers and Readers hosted by author Tom Taylor. I actually did two – 10 minute interviews – one about my Beyond books and one about my writing and editing business. Although the show (and actual studio) no longer exist, I do have the two segments, posted on Goodreads (scroll down through the videos; most, if not all of my book promo videos are here)

Letting somebody else video-tape an event or part of an event

Last month I was part of a Crime Writers of Canada panel on Hogtown Homicides: setting our books in Toronto. The five of us did this presentation at a Sisters in Crime meeting. One of the panelists had someone else tape part of it. I gather it was edited and it came out short and sweet. She sent us panelists (and probably others) the link to it. So I posted it on my Facebook page  and on my author gigs and  blog tours page connected to this blog.

Someone else posts a show clip on their website

My most recent Crime Beat Confidential guest, author and researcher Lorna Poplak, who wrote Drop Dead: the horrible history of hanging in Canada, is posting a short clip from her appearance on this show to her website – she even asked my permission to do so and of course, I said “yes”.

Facebook is a good place for me to post links to these and share them with my friends. Also my blog posts are automatically linked to my Facebook author page (which is part of my main Facebook account) and to Linked In. And my website home page, at the bottom of the page, has automatic feeds to the last two author blog posts, which my son, who helped with the website built in.

So, there are ways to get you and your books moving (literally) on the Internet. Maybe you have other ideas for this.

How do  you promote your books using video?

And while we are on the topic, click on the cover of Beyond Faith at the top and it will get you to my Amazon page for my Beyond books . And oh yeah, the latest two author blog posts get there on my author profile. Ditto for Goodreads.

Cheers.

Sharon

 

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Hogtown Homicides: Setting it in Toronto

Authors are often faced with whether to set their novel in their own backyard so to speak, do a fictionalized place loosely based on their city or town, or create an entirely fictional town or city.

I tend to do a little of both. I have lived most of my life in Toronto, Ontario Canada. In fact I grew up here. So I know a little about some of Toronto’s past. I’m back in Toronto now – for the past 20 years – but I lived just north of Toronto in Aurora, Ontario for 23 years.

Two of my Beyond mystery books have settings in Toronto. Most of the short stories in Beyond the Tripping Point are set in Toronto – from 1965 to present day – not exactly historical, but still Toronto. In the two Beyond novels, Beyond Blood and Beyond Faith, my two main characters, fraternal twins Dana Bowman and Bast Overture set their private investigator agency just north of Toronto – in the fictitious Thurston and Cooks Region – loosely based on Aurora and Newmarket and York Region – so far around the time I lived in Aurora. But Beyond Faith has several scenes with both PIs in Toronto as it was in 1999. And the next book, Beyond Truth (still being researched and written) will have much of it set in Toronto.

What is interesting to me is how and why writers, particularly mystery writers,set their novels in Toronto. (Okay, I am partial to Toronto). And the research they do. Five of us Crime Writers of Canada authors are going to discuss this on a panel April 18. Here are the details and there should be links to their – make that “our” (disclaimer here – yes, I’m on this panel and honoured to be with the other four).

Hogtown Homicides: Setting it in Toronto

Frequently Canadian authors have been told to set their stories in some generic or easily recognizable city in the US, to guarantee sales. Well, this panel has successfully defied those voices and set their works in a very recognizable Toronto. Presented by Sisters in Crime Toronto in conjunction with their friends at Crime Writers of Canada,  Here is the powerhouse panel who loves Toronto.

They will discuss their choices, their research, and the subsequent marketing landscape.

Thursday, April 18, 2019, 7 p.m. to 9 p.m.

Location: Northern District Library, 40 Orchard  View Blvd., Room 200, Toronto

Sisters in Crime members get in free. Non-members $5.00 at the door.

https://www.torontosistersincrime.ca/

Check it all out. And if you live in Toronto or nearby (yes, including York Region), why not come to this presentation and get an earful. We will also have copies of our books to see and sell.

Cheers.

Sharon

 

 

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