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Public Libraries Help Writers and their Readers

How many times have you been at a table trying to sell your books? Maybe it is a writer’s festival or maybe a church bazaar or some other event. And you get some interest in your book from someone until they look at the price. Then it is “is it available in an e-copy.” Or I don’t have enough cash on me/spent all my money/I’ll be back later when I’m leaving.”

Instead of frowning, yelling, whining or going into extreme book selling mode, why not suggest the person borrow your book from their local library branch? Maybe you don’t think about that because you figure you won’t be paid if someone reads a borrowed copy of your book.

Wrong.

If you as an author have your book(s) signed up with a Public Lending Rights Program (over 30 countries have them), you can receive royalty payments annually. Some library systems base the amount on how many times your books are borrowed or if your book or books are in the library catalogues (tcatalogues are online on most library websites). Canada follows this latter method and the payout annually has to work out to not under $50. But it can go up to $4,000. My Beyond mystery books haven’t reached a $4,000 royalty, but for last year, the amount was more than a 100 per cent increase from 2017.

Canada’s Public Lending Rights Program has a window of time to sign up – usually from sometime in February to May. And then that’s it for another year. Forms are online and are downloadable. This year the timeline ends May 1.

See here for more information on Canada’s program.

So how do you get your books into the library? Most libraries have book submission forms – in print at the branch or online, although sometimes the former are set up for  you to recommend a book by any other author who isn’t you. So get another author you know to recommend your book and you do the same for them.

The best way is to have a librarian get your book in. I have cold-called some librarians and persuaded them to carry my book. Depending on the library I may mention that I have family in their city or town (this has to be true – don’t make up stuff – leave that for your fiction books). Or I may say my books are set in their city or town or a city or town loosely based on their city or town (true for York Region just north of Toronto).

My favourite is actually doing a presentation (with other authors or on my own) or teaching a workshop at a library branch. Now, I have been doing the former for eight years and the latter six years. Particularly if the presentation or workshop is connected to your book – i.e. creating compelling fiction characters and you write fiction. Also, if you are presenting at a library, the librarians usually do order in a few copies of your book ahead of time.

Although one didn’t. So, one of the five of us crime writers reading asked the librarian if copies of our books were available in the library.

No. But they were soon afterwards.

Probably the best-case scenario is the librarian, Janet, at the library branch where I teach one or two workshops a year and my East End Writers’ Group partners with this branch to hold our meetings there. The librarian actually suggested it after we did a presentation at the library and I decided to get the group out of my house to meet and the two places after that where we met briefly went out of business. So, we are in partnership with the library with this and the program gets under the branch programs umbrella. Janet has made sure my three Beyond books are in that branch.

Of course each library system has its own methods for getting in programs and presentations. How I got into some (besides the East End Writers’ Group one) is fodder for another post.

The bottom line is getting your published books into libraries is a win-win-win situation – for your readers, for libraries and for you.

Cheers.

Sharon A, Crawford

Author of the Beyond mystery series

Available for borrowing in the Toronto Public Library system, some in the York Region Library system, etc.

And I am teaching a memoir writing workshop and doing two presentations with other authors, all in Toronto library branches. See my Gigs and Blog Tours Page on this website here to find out when and where.

 

 

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On the road again with my Beyond mystery books

Beyond book No. 3

I’m taking my Beyond books on one last in-person promo for this year and then taking a break until into the New Year. Will still be doing social media. It’s just that I don’t like going out and about much in winter weather. And there is a high risk of having to cancel ane event or going to it because of a blizzard, sub-zero temperatures or some other awful winter stuff. I am not a fan of winter – in fact if it would disappear permanently into a black hole I would be the first to cheer.

And I need the time to continue writing my new Beyond mystery novel, which despite all the house issues, sagas and other problems being shoved at me, I am actually back to working on that novel.

So, I’ll put some brief details of the last of the 2018 Beyond events. But first I want to mention some of the unique ways I get these promos.

I have to be thankful that many come to me from outside and I am grateful for them.

There is my Crime Beat Confidential Show that I host bi-monthly on thatchannel.com. The station’s show producer approached me – probably because i had made some appearances as a guest on their Liquid Lunch Show. I get a lot of fun, learning and meeting interesting people who guest on my show. My book character PI Dana Bowman appears at the beginning of each show. And in the one just taped this week, she does the second half of the show interviewing the guest – a private investigator. The show is not taped live and some editing is done, so when it’s up I’ll post the link. Meantime you can watch the other two on thatchannel. com under “Shows” or Google “Crime Beat Confidential and Youtube” and see it posted by the station on Youtube.

As a member of Crime Writers of Canada, Sisters in Crime, and the Toronto Heliconian Club, I get a chance to take part in their author readings, book signings at bookstores, libraries, conventions, writers festivals, artistic shows and sales. They send out emails on this looking for us author members to participate and we  have to get back. Now, for some there is a limit of how many participants, but I have been lucky to get in on those – even some out of town. And there it is other members participating in the same event who give me a lift there – sometimes we have a car load of authors heading ouit of town and it is so much fun.

Those are just some examples. My point, beside being grateful, is authors – whether self-published or published by a trade publisher, can benefit by joining an organization that has some literature and/or writer component to help promote their books. And it’s not all  one-sided as by participating you sometimes get the chance to organize the event. And you meet interesting authors and readers. And sell some books. Don’t be all social media and no in-person promo. Sometimes readers like to see the real person and not just see what thay look like, but how they act, how theiy interact,,how they come across in their knowledge about writing, and in my case, just dressing up like my main character and letting her take over.

Beyond Book No. 2

And on that note, I’ll just list the last two events for 2018 and hope those in the Greater Toronto area in Ontario, Canada can make one of these events.

GIFTS FROM THE MUSES-

Saturday, Nov. 24, 11 am to 4 pm.

Toronto Heliconian Club

35 Hazelton Avenue, Toronto, Ontario, Canada

All my Beyond books – Beyond the Tripping Point, Beyond Blood and Beyond Faith will be on display and for sale at the annual Club show and sale “Gifts from the Muses”  which will take place on Saturday, Nov. 24. There will also be a wall of paintings and photographs, all selling for $100 or less. In addition, members from all sections will sell hand-made products such as unframed art works, cards, books, CDs, jewelry, jams, baked goods, etc. Along with the sale, members of the Music Section will entertain with short musical interludes each hour. This is one of the best multi-disciplinary events in the Club and is so much fun to attend! It is a great opportunity to purchase outstanding gifts for family and friends!
More info on The Toronto Heliconian Club, including a map for their location here

Also at The Heliconian Club

An Evening of Readings of Literature Section Members
·
Wednesday, December 5, 2018 at 6:30 PM – 9 PM

Sharon A. Crawford will read excerpts from her Beyond Mystery series novels: Beyond Blood and the latest, Beyond Faith. She is joined by two other Heliconian Club Literature group authors: Ann Elizabeth Carson and Isabel Berchem for this Evening of Readings. Hosted by Christine Arthurs. Refreshments and a cash bar.

Cost: Free for Heliconian Club members and $10. for all others.

Beyond Book No. 1 – the short story collection

Cheers.

Sharon A. Crawford

 

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Authors’ Book presentation this week

The third Beyond mystery (2017)

An author’s book promo never ends. But that is a good thing. Besides the obvious, a chance to sell copies of our books, it is also a chance to do a number of interesting things and meet some of our readers.

So, why the collective “we”? Because for this first of two events this week, there ARE two of us authors presenting – the other author being Michael Dyet, author of the literary short story collection Hunting Muskie. So where do literary fiction and mystery fiction intersect? Or do they? In our presentation, Michael and I try to answer that question – with help from our audience. Here are the details:

Is there murder in literary fiction and character depth in mystery fiction? Join Michael Robert Dyet, author of the literary short story collection “Hunting Muskie: Rites of Passage” and Sharon A. Crawford, author of the mystery novel “Beyond Faith” for a lively discussion, rapid-fire questions, readings, audience participation, skit with story characters. Books available to see and sell.

Annette Street Public Library presentation:

Date and Time:   Tuesday, October 23, 2018, 7 p.m. to 8 p.m.

Location:   Annette Street Public Library Branch

145 Annette Street, Toronto, Ontario

Website info

Free. Open to the public

Hope some of. you can make it.

As for that second event this week, stay tuned to my Thursday posting on this blog.

Cheers.

Sharon

 

 

 

 

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Book Promo by Serendipity

The latest Beyond mystery.

I have learned that just having a Marketing Plan to promote my Beyond mystery books (and following it, even) is not always the most lucrative way to do it. The late great John Lennon was right when he said “Life is what happens to you when you are busy making other plans.” And so it has been happening with me lately.

In late July I was in the thatchannel.com  studio,  or rather the main character, PI Dana Bowman, in my Beyond mystery books was being interviewed on the weekly Liquid Lunch show. Three people interviewed Dana – the show’s host, Hugh Reilly and two authors – Jen Frankel (genre fiction) and Dave Boyle (literary fiction). Both Jen and Dave passed along to me a couple of places to do author presentations. And Dave even took it one step further – getting it in motion. This one is that joint presentation literary author Michael Robert Dyet (author of the short story collection Hunting Muskie) and I do – The War Between Mystery Fiction and Literary Fiction. After much to-ing and fro-ing on my part with Dave and the librarian, Michael and I are now scheduled to do our presentation at the Annette Street Library branch in the west end of Toronto, 6.30 p.m., Tuesday, October 23. And we can bring book copies to sell. If you want to see some photos from this presentation we did the end of June at the S. Walter Stewart library branch, visit my website here.

Jen suggested an east end Toronto advertising company that has author readings and emailed me the info afterwards. I still have to follow-up on that one.

Perhaps the most serendipitous one is with my neighbour, Bob. Bob is a retiree who with his wife, Norma Jean, now collects wine and pop bottles and donates the money he gets for them to local kids’ sports leagues for their uniforms and equipment. So he gets my few empty wine bottles when he comes by with his buggy. We also chat then. A month or so ago he told me about another neighbour who would be doing a cable TV show interviewing local people doing interesting unusual things and he was going to be a guest. So, I piped in about being a published mystery author and he jumped in and asked questions about that. Turns out he and his wife are big mystery fiction readers and have a huge collection of books. He asked me about mine and where they could get copies.

So, since then he has bought a copy of all three of the Beyond books from me – this month. The local TV show hasn’t started yet, but who knows…

And Monday some of my cousins came to visit Toronto for the day. We are all avid gardeners so went to the Toronto Botanical Gardens and then came back to my place to see my garden. Then we went to dinner at a local restaurant. It was there that I mentioned Beyond Faith – as they hadn’t been able to come to the Book launch for it last fall. Two of them who are big mystery readers wanted to buy a copy, so it was back to my place for them to do so before they headed for home.

That’s five Beyond books sold this month that was not part of my marketing plan.

Sometimes it is good to give serendipity a chance.

Hey, we writers have story ideas come to us from wherever. Why not let book sales come to us some of the time?

The only thing we have to do is mention our books unless like with the Liquid Lunch show the info is already part of what is going on.

And if you want to find out about the upcoming (so far) Beyond gigs go here and scroll down  and a workshop I’m teaching called “Memoir as Creative Nonfiction” – which has nothing do with mystery writing, go here.

I’m not the “M and M” lady for nothing (and I don’t mean those scrumptious chocolate and peanut butter candies, but Mystery and Memoir – that’s what I write)

And here’s the link to that Liquid Lunch segment where Dana Bowman appeared. thatchannel.com does have it on its website, but this You Tube link is quicker.

Cheers.

Sharon

 

PI Dana Bowman guests on Liquid Lunch

 

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Putting your writing out there – whatever way

sharon at CWC Arthur Ellis short list Marilyn Kay photo

We. all have to start somewhere to get our writing out there – first for publishing and then to promote the published work. Both can involve some reading in public. But getting out of our comfort zone of behind our laptop, Ipad, etc. isn’t easy at first. Our “audience” might not like our work. They might say rude things about it – like “don’t give up your day job soon.” They might not get what we are writing. Or maybe deep inside there is a fear of …not failure, but success.

Oh sure, I can say that easily, you think. I, who do live skits and TV shows featuring Dana Bowman, my author readings – alone or with other authors, which come across more as acting then reading. I who teach writing workshops and courses. I, who approach venues to do some of the aforementioned. And let’s not forget my 35 years as a freelance journalist which required much story pitching.

Dana Bowman does the into

It’s that last phrase that is important. Not the 35 years, but the years of experience. Maybe being a senior has something to do with it, too. Where you know your life length is ticking away so you (or I do) tend to take some chances you wouldn’t maybe do otherwise. I also am known as a big mouth – not just having a loud voice. I say what I mean and sometimes I’m blunt. Taking after my late mother? Maybe, but as I said, age can make a difference.

But it was not always this way and I’m not referring to age. Let me give some examples.

When I was 20 I began submitting short stories to magazines. One editor, of a now defunct magazine wrote a note back about one story “This isn’t a short story; this is an incident.”

I was so incensed, so upset that I gave up writing short stories for years.

But I didn’t give up writing. I just switched – to journalism, which I had been interested in anyway. I took many journalism courses at what is now Ryerson University in Toronto and at Seneca Community College. After the Seneca course in 1976, where every student in the course got published somewhere on their own merits and with good suggestions from the instructor), I started pitching stories to local newspapers

Not without trepidation. My first story pitch was about a local noisy ratepayers group.My then husband had to stand by me at the phone while I called and talked to the editor. When the editor said to “send the story” I got a little brave and mentioned that I had sent him a humorous personal essay and he said he would check it.

Both were published as were many more. And after those two, for journalism stories I just pitched the idea first. Personal essays, like fiction, you usually write first and pitch after. I also moved along to other local newspapers – at the request of their editors. So I wrote a weekly community news column for first one newspaper and then another.

But that didn’t go smoothly all the time. For the first one, the editor forgot to tell the current community news columnist that she was fired. She found out when I called her in her capacity as spokesperson for a community group for info. Oops.

At this newspaper I really messed up. Six months after I started writing my column , the editor of another newspaper asked me if I wanted to switch and write a similar column for them. Although the pay was higher, I declined out of loyalty to the first paper, because of the short time writing the column.

The following year the first newspaper gave me a raise of the princely sum of $5.00 a week. So when the “new” (as in a year and a half) columnist for newspaper no. 2 told me she was moving out of the area and so leaving the newspaper (yes, we “rivals” knew each other – covering the same events. Hey, a reporter from the first newspaper and a reporter from the second newspaper got married – they met covering town council meetings. Both became my friends and they are still married, although they each went on to different jobs and are now retired).

So I ate crow and phoned the editor at the second newspaper and said I had heard E. was leaving and I was now interested in writing the community news column for his newspaper. He gave me an appointment to go in to see him. By then my husband and I were separated – we had a preschooler son ,so there I was pushing his stroller into my interview with the editor.

I got the column and wrote it for six years until the publisher canned the column. I had also been writing community theatre reviews and feature articles. After the column went, I did some freelancing for several other local papers and then move don to the Toronto newspaper and magazine market – and other area magazines. Not all smooth sailing, which is one of my points. Like everything else in life, you get some bumps in the road. Each bump you handle adds to your experience and your confidence, although if you are like me, you still sometimes worry about it.

As for my reading, skits and TV appearances with my books, that’s from experience, too.Teaching the writing workshops helped develop confidence in front of other people.This for someone who in high school nervously took part in a class debate. Reading – I just practice before hand. Ditto the skits. And I have a little secret. I am terrible at memorizing scripts when I am acting with another person. Even on my own, I forget lines. So I improvise and make sure I have a script handy.

And the short story writing? I went back to it about 12 years ago – had some stories published in anthologies and my first Beyond mystery book, Beyond the Tripping Point (Blue Denim Press, 2012) was a collection of 13 stories.

Also to get a little practice in getting your writing out there and in reading,and some feedback, join a writing critique group. I blog about that here.

Cheers.

Sharon A,. Crawford

 

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Beyond Faith on the PR road again

The latest Beyond mystery.

 

Beyond Faith continues in person appearances – the next one is with my writing colleague, Michael Robert Dyet. Our books were published by the same publisher (Blue Denim Press) and launched the same date last fall by Blue Denim Press. So Michael and I are doing some joint (and not the weed kind either) presentations, readings and the like. Besides the book launch we have both done readings at the same library last fall. But this upcoming presentation, next Wednesday, June 27, is the first of this kind and more are in the works. And Michael writes literary fiction and is known as The Metaphor Man. I write murder mysteries and am sometimes mistaken for my main Beyond book character, Dana Bowman.

I came up with the general idea, then narrowed it down to the below blurb. But Michael organized and wrote what we are going to do – it is very interactive with the audience. We don’t want to put people to sleep. We’ve been practicing and still are practicing and fine-tuning as we go. This is the show’s inaugural and are we nervous? You tell me. Nervous energy is good as long as the memory doesn’t pull a blank.

Anyway, here’s the blurb for it to give you an idea what it’s about.

East End Writers’ Group Presents Muskie and Murder

Is there murder in literary fiction and character depth in mystery fiction? Join Michael Robert Dyet, author of the literary short story collection “Hunting Muskie: Rites of Passage” and Sharon A. Crawford, author of the mystery novel “Beyond Faith”, for a lively discussion, rapid-fire questions, readings, audience participation and a skit involving story characters. Free. All welcome. Rumour has it that there will be a special guest.

Date and Time: Wednesday, June 27, 2018, 7 p.m. to 9 p.m.

Location:

S. Walter Stewart Library (auditorium)

170 Memorial Park Ave. (Coxwell/Mortimer Ave. area)

Toronto

And there will be book characters present including her… (and she is NOT the special guest although she may think she is.)

Dana Bowman PI from Beyond Faith and Beyond Blood

 

If you are in the Greater Toronto Area,  hope to see yhere. If not, you can always read our books. They are available in the usual places, Amazon, Indigo-Chapters and the like including some bookstores – chain and independent – for those who like to visit bricks and mortars stores.

Cheers.

Sharon A. Crawford

 

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Getting story ideas from your neighborhood

The latest Beyond mystery. Click on it for more info

In the last post I talked about getting story ideas from your garden. But here’s another story source – your neighborhood. Maybe the house down the street is a marijuana grow -op ( there was one kitty-corner across the street from me a few years ago. Unfortunately I was out when the police raid went down.). Maybe there are always loud arguments from the house next door. Maybe…

Well, never the maybes here. This morning a couple of legal surveyors knocked on my door to let  me know that they would be doing a survey of the next door neighbor’s house – on the other side of my driveway – just to let me know they were there and what they were doing. The wouldn’t tell me why, said they don’t know and aren’t told. Yeah, right. When I found them on my verandah taking pictures of my property i called them on it and they said they need to get the properties next door for boundaries as the underground metal stakes weren’t found.

Oh! Oh!  Even though they said they were probably removed (these houses go back to 1949 and 1950), it got me thinking – what if the underground metal stakes are under my driveway? What if they have to dig up that part of my driveway. What if somewhere the property line is wrong and part of my property is really theirs? And what are they going to do? Build a fence around their property? Sell their house? Or add an addition? Because they have three kids and they are all getting older, and the boy’s room is tiny, I’m guessing it’s an upper addition. Except for selling their house, most larger renovations including fences, require a permit and before that a property survey. If they are building an addition, does the city give  notice to  us living near in case I want to object? I don’t know about Toronto, but when I lived in Aurora, they did when the neighbors wanted to do so. because it would invade our privacy (on higher ground than our house), my then ex-husband and I formally objected. They couldn’t build an addition, so they build a swimming pool and held noisy parties late into the night. Some of us called the police.

You can see where this real life occurrence can give you story ideas? What if the surveyors were actually casing the joint to do a robbery? What if they are actually who they say they are and the boundaries are wrong. What about the change starting a neighbors’ feud – which could lead to murder? What if…?

What is going on in your neighborhood? Does your neighborhood have a neighborhood gossip? Most do. Ours does and I’m going to talk to her, although I suspect in this case I know more. Stay tuned to what is happening in your neighborhood and your neighbors. You may just get an idea for your next story. Just don’t forget to fictionalize it – use the real situation as a kick-off point for your story and create if from there.

And for those in the Toronto, Ontario, Canada area, I’m one of several authors reading at an event for the alumni of workshops and/or courses taught by well know southern Ontario writing instructor and editor Brian Henry this Sunday afternoon. Specifics are:

Author Readings at The Wallace Gastropub

Sunday, June 10, 2018

12 noon – 4 p.m.

Location:

The Wallace Gastropub

1954 Yonge St, Toronto (Just north of Davisville)

Sharon A. Crawford reads from Beyond Faith as she joins other alumni of Brian Henry’s writing classes to showcase their writing creations. More info here.

Cheers.

Sharon A, Crawford’

Author of the Beyond mystery series

 

 

 

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